Virtual Live Training
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Nowadays, every organization has a web presence of its whether it is a single website or multiple websites, mobile applications, or anything related to web. However, the way your organization presents itself and doing management of its web presence is vital to its success. Knowing the interaction of people with your websites and mobile applications provides insights how well the messages, pages, and other content on website is received. By tracking, and analyzing visitors activities on your website, you can make conclusions about the effectiveness of the content of the site, promotions, and advertising campaigns and some technical details. Google Analytics is a suite integrated with Google's data and other service offerings like AdWords and AdSense.
It is free to use and easy to set up allowing your organization to track user actions on your web and using Google Analytics reporting and analysis tools for analyzing data, measuring interactions on site, and qualifying the success of web initiatives. Google Analytics helps you to define success metrics of your website and measuring the performance through data analysis.
it will be easy to start using Google Analytics but still robust and complex suite of tools will take time to master. In this course, we will be creating a Google Analytics account and creating multiple web properties for monitoring and tagging website pages with tracking code of Google Analytics. we will be than creating multiple views for data collection and analyzation and creating filters, goals, and funnels for views. we will then use real-time reports and dashboards of Google Analytics for performing quick analysis of monitored websites.