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Introduction to Google AdWords Training





Course Description

Introduction to Google AdWords Training exposes you to Google AdWords and all its essential features. This technical course teaches you the right ways to set up your Google AdWords accounts and the theories behind more profitable online advertising, including keyword introduction, how to utilize them efficiently, and how to enhance quality score.

It is a comprehensive guide that does not only provide you with in-depth knowledge but also prepares you for the Google AdWords certification exam. With this course, your understanding of Google AdWords will improve, and you will learn how to run successful online campaigns according to your business objectives. You will get to know the most effective advertising strategies to market your products and services and build brand awareness. It teaches you the best methods to boost your website's traffic and the most popular ways to retarget your previous website visitors.

  • Administration of AdWords through AdWords Editor.
  • Optimizing Campaigns.
  • Extending and managing Adwords accounts.
  • Determining the performance of campaign.
  • Implement advanced features of Google Adwords.
  • How to create display network campaign.
  • How to create product list campaigns.
  • Learn about adwords extensions for effectual campagins.
  • Configuration of target location and languages.
  • Managing of budgets and bidding.
  • Reporting and analyzing the campaign performance.
  • How to create new account on Google Adwords.
  • How to create Ad campaigns.
  • How to optimize keywords for PPC campaigns.
  • How to write efficient ads for campaigns of Google Adwords.
Who Should Attend?

The training is intended for market professionals having basic fundamental skills of end-user computing who are going to manage and create running PPC search campaigns, reporting and optimizing the campaigns in Google Adwords.

Course Details
  • Duration: 3 Days
  • Certification: NO
  • Enrolled: 1427
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