Introduction to Google AdWords Training exposes you to Google AdWords and all its essential features. This technical course teaches you the right ways to set up your Google AdWords accounts and the theories behind more profitable online advertising, including keyword introduction, how to utilize them efficiently, and how to enhance quality score.
It is a comprehensive guide that does not only provide you with in-depth knowledge but also prepares you for the Google AdWords certification exam. With this course, your understanding of Google AdWords will improve, and you will learn how to run successful online campaigns according to your business objectives. You will get to know the most effective advertising strategies to market your products and services and build brand awareness. It teaches you the best methods to boost your website's traffic and the most popular ways to retarget your previous website visitors.
The training is intended for market professionals having basic fundamental skills of end-user computing who are going to manage and create running PPC search campaigns, reporting and optimizing the campaigns in Google Adwords.