Introduction to Google Analytics Training




Per Participant

Course Description

Introduction to Google Analytics Training is designed to help individuals develop a better understanding of all the features of Google Analytics. This technical course teaches you the right ways to leverage Google Analytics features more effectively to enhance your business. Our enterprise training program is ideal for organizations and companies. It is integrated towards online marketers, web analysts, web designers, and general business minded people.

This training contains the fundamentals of web analytics and web metrics. It will give you comprehensive knowledge of the work structure of Google Analytics, and you will also learn general web analytics methodologies ideal for different types of websites. This course covers everything from setting up Google Analytics profiles and accounts to learning the critical capabilities and access management techniques. After completing this training program, you will have complete knowledge regarding Google Analytics, which will increase your credibility and help you pass the Google Analytics Certification exam.

Who should attend this course?

This course is intended for digital marketing professional having in-depth interest of target marketing for high conversion potential, quick leads and owners involved in real time demographic performance of the users’ ad website behavior to enroll for this training.


Oops! For this course, there are currently no public schedules available. Clicking on "Notify Me" will allow you to express your interest.

For dates, times, and location customization of this course, get in touch with us.

You can also speak with a learning consultant by calling 800-961-0337.

What you will learn

  • How to optimize the website.
  • How to setup Google Analytics and management of accounts.
  • How to configure goals, filters, monitor, alert and funnels.
  • Conversions analysis, Website traffic, behavior and users.
  • How to setup Google Webmaster account.


  • Overview of Google Analytics
  • Create a Google Analytics Account
  • Tag Your Pages
  • Configure Google Analytics Settings
  • Manage Multiple Accounts, Views, and Properties
  • Configure Goals
  • Configure Funnels
  • Configure Filters
  • Monitor Real-Time Reports
  • Manage Dashboards
  • Manage Intelligence Alerts and Reports
  • Analyze Traffic with Audience Reports
  • Analyze Traffic with Acquisition Reports
  • Analyze Data with Behavior Reports
  • Analyze Data with Conversion Reports
  • FAQs

    Goggle Webmaster Tools report about the search engines interaction with your website, while, Google Analytics reports about the behavior of website users.

    Google Webmaster itself is a set of Google SEO tools that provide data and configuration control for the website. Understanding Google Webmaster Tools is the key asset for SEO professionals and digital marketers, because, it helps the professionals to have a quick glance over keywords, crawl errors, links etc.

    Yes, without understanding to use both the free Goggle tools, you can't get quick insights into the behavior of website and visitors. And without knowing both these metrics, you can't optimize on page SEO parameters.

    Yes. The gained skills will help you know your customers more and to list the products according to their search rating. By using the provided insights, you can plan marketing to target the particular segment of potential buyers.

    With Microtek Learning, you’ll receive:

    • Certified Instructor-led training
    • Industry Best Trainers
    • Official Training Course Student Handbook
    • Pre and Post assessments/evaluations
    • Collaboration with classmates (not available for a self-paced course)
    • Real-world knowledge activities and scenarios
    • Exam scheduling support*
    • Learn and earn program*
    • Practice Tests
    • Knowledge acquisition and exam-oriented
    • Interactive online course.
    • Support from an approved expert
    • For Government and Private pricing*

    * For more details call: +1-800-961-0337 or Email:

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    For many years, Microtek Learning has been helping organizations, leaders, and professionals to reach their maximum performance by addressing the challenges they are facing.

    • 300+ enterprise clients
    • 100,000+ professionals trained
    • Service 70 of the Fortune 100
    • 96% of our clients would recommend us
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    Course Details

    • Duration: 2 Days
    • Enrolled: 1632
    • Price: $995
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